"I believe in slow fashion. Quality goods that have been ethically produced and show off the beauty and diversity of South Africa’s natural environment. I want to bring awareness to the general consumer and help put South Africa on the map for fashion trends."
Gabrielle Swimwear is a luxe swimwear label based in Cape Town, South Africa launched in 2012 by fashion designer Gabrielle Kool. The brand’s signature botanical and nature inspired prints stem from a strong environmental background and all prints are created and designed by Gabrielle and are exclusive to the label.
Following a “green strategy” from start to finish – the fabrics, printing and production are all sourced locally and selected for their quality and ethical foundations. Supporting other local businesses, minimising carbon footprint, empowering woman and providing sustainable, quality pieces are all priorities in the ethos of the label.
The brand’s latest SS20 Arum Lily collection is made from REPREVE Lycra of which 82% has been made using recycled plastic bottles cleaned up along the shoreline. REPREVE produces high-quality and certified recycled fibre in an effort to reduce plastic pollution and care for our environment. Dedicated to making positive change, Gabrielle is making all future swimwear with this eco-friendly and sustainable fabric.